Luisa Blasizzo

Strategic Designer

LinkedIn | Email | Phone

[email protected]

+491742044620

Biberach a.d. Riss, DE

About

A highly analytical and creative Strategic Designer, Luisa excels at bridging innovation and business value by navigating the intersection of today and tomorrow. She leverages strategic foresight, digitalization, and AI to develop sustainable solutions within diverse, international, and transdisciplinary environments. With a proactive and structured approach, Luisa consistently transforms complex challenges into impactful, future-oriented designs.

Work Experience

Hut Staff

Anenhütte

Sep 2024 - Oct 2024

Provided comprehensive hospitality services and operational support in a demanding mountain hut environment, ensuring high guest satisfaction.

  • Managed daily operations including guest services, food and beverage service, and facility maintenance, ensuring a high standard of service for visitors.
  • Handled diverse customer inquiries and efficiently resolved issues, contributing to positive guest experiences and repeat visits.
  • Supported team efforts in maintaining a clean and welcoming environment, demonstrating adaptability and resilience in a fast-paced seasonal setting.

Founder & Operator

Café Baischhof

Jun 2018 - Aug 2024

Founded and operated a seasonal pop-up café, overseeing all aspects from concept development to daily operations and event management, driving community engagement.

  • Established and managed a temporary and seasonal farm café, including organizing a successful Christmas market, driving significant community engagement and revenue.
  • Developed the entire business concept, from branding and menu creation to operational logistics and comprehensive customer service strategies.
  • Managed financial planning, inventory, and a small team, ensuring profitable operations and consistently high customer satisfaction ratings.

Intern, Transformation Processes

The New Normal

Feb 2025 - Jun 2024

Currently contributing to transformation processes at The New Normal, applying strategic design principles to foster innovation and change within organizational structures.

  • Supported the analysis and optimization of internal processes, identifying key areas for improvement to enhance organizational efficiency.
  • Contributed to the development of strategic frameworks for future-oriented projects, aligning innovative solutions with client objectives.
  • Collaborated with cross-functional teams to integrate design thinking methodologies into core business operations, improving adaptability.

Graphic & Web Designer

Freelance

Sep 2020 - Jun 2024

Provided comprehensive graphic and web design services to a diverse portfolio of clients, driving brand visibility and enhancing digital presence.

  • Managed end-to-end design projects for 6+ clients, including Reischmann Mode and Gemeinde Laupheim, delivering bespoke visual identities and website solutions.
  • Developed and executed creative strategies that significantly enhanced client brand recognition and user engagement across various digital platforms.
  • Ensured timely delivery of high-quality creative assets, consistently meeting client specifications and exceeding project deadlines.

Scientific Assistant, Corporate Design

Fraunhofer IPA

Oct 2023 - Apr 2024

Supported corporate design initiatives and research projects, contributing to visual communication and brand consistency for a leading research institution.

  • Assisted in the development and implementation of corporate design guidelines, ensuring visual coherence across all internal and external communications.
  • Conducted thorough research on design trends and their application within scientific communication, enhancing the institution's public image.
  • Contributed to the creation of impactful visual materials for presentations and publications, improving clarity and engagement of complex information.

Intern, Foresight & Participation

Ellery Studio

Aug 2023 - Sep 2023

Engaged in foresight and participatory design projects, supporting the studio's efforts in envisioning future scenarios and fostering stakeholder involvement.

  • Researched emerging trends and future scenarios, contributing valuable insights to strategic foresight projects.
  • Supported the facilitation of participatory workshops, effectively engaging diverse stakeholders in co-creation processes.
  • Assisted in the development of compelling visual communication tools to articulate complex future concepts effectively for various audiences.

Trainee, Creative, Copy & Design

Wunderman Thompson (VML Germany)

Oct 2022 - Feb 2023

Gained comprehensive experience in creative concept development, copywriting, and design roles within a leading global advertising agency.

  • Contributed to the development of creative concepts for multi-channel campaigns, supporting major brand initiatives and client objectives.
  • Assisted in copywriting and visual design, ensuring brand consistency and message effectiveness across various digital and print platforms.
  • Collaborated with cross-functional teams to deliver integrated marketing solutions, enhancing campaign reach and overall impact.

Founder & Designer

Schützenkollektion

Jun 2020 - Aug 2022

Launched and managed a temporary screen-printed fashion collection, overseeing design, production, and marketing to drive sales and brand awareness.

  • Spearheaded the design, production, and marketing of a temporary screen-printed fashion collection, successfully achieving market penetration and brand visibility.
  • Managed the entire product lifecycle from conceptualization and material sourcing to manufacturing and establishing sales channels.
  • Developed and executed targeted marketing strategies that increased brand awareness and drove product sales within a competitive market.

Junior Art Director, Communication in Space

Ps.Planungsstudio (mintroom)

Apr 2022 - Jul 2022

Directed visual communication projects focused on spatial design, translating abstract concepts into engaging physical and digital experiences.

  • Managed visual communication for spatial design projects, ensuring cohesive brand representation and narrative consistency in physical environments.
  • Developed innovative design solutions for exhibitions and installations, significantly enhancing visitor engagement and information delivery.
  • Collaborated closely with architects and project managers to seamlessly integrate design elements into spatial concepts and project timelines.

Hut Staff

Hamburger Skihütte

Mar 2020 - Sep 2020

Provided comprehensive hospitality services and operational support in a demanding mountain hut environment, ensuring high guest satisfaction.

  • Managed daily operations including guest services, food and beverage service, and facility maintenance, ensuring a high standard of service for visitors.
  • Handled diverse customer inquiries and efficiently resolved issues, contributing to positive guest experiences and repeat visits.
  • Supported team efforts in maintaining a clean and welcoming environment, demonstrating adaptability and resilience in a fast-paced seasonal setting.

Education

Strategic Design

HfG Schwäbisch Gmünd

1.2

Mar 2023 - Aug 2024

Multimedia Art

FH Salzburg

Aug 2021 - Mar 2022

Communication Design

HfK+G Ulm

1.5

Oct 2018 - Sep 2021

Design & Media Technology

Technisches Gymnasium

1.9

Oct 2014 - Sep 2017

Projects

Design Thinking Workshop Hungary

International Design Thinking Workshop conducted in Hungary, focusing on user-centric problem-solving.

Strategic Foresight 'Wassermanagement'

Strategic foresight project focused on water management, exploring future scenarios and strategic implications.

Methodology Development (Interactive Wine Tasting)

Methodology development project, including an interactive wine tasting experience designed to enhance user engagement and data collection.

Digital Transformation 'Workspaces'

Digital transformation project focused on optimizing workspaces for future needs and enhanced productivity.

Urban Cooling Strategy

Project focused on developing sustainable urban cooling strategies to mitigate the effects of climate change in urban areas.

Design Futuring Workshop 'Futures of the Healthcare System'

Design Futuring Workshop exploring the future of healthcare systems, including concept development, moderation, and documentation.

Innovation Workshops 'Energy Transition'

Innovation workshops focused on accelerating the energy transition through collaborative problem-solving.

Shaping Water Futures

Mar 2023 - Aug 2024

Master's project focused on exploring and testing design-based methods for participatory science communication in water risk management, developing methodologies for systemic thinking and desirable futures.

Languages

German , English

Skills

Strategic Design & Foresight

  • Strategic Foresight
  • Futures Studies
  • Design Thinking
  • Innovation Strategy
  • Problem Solving
  • Horizon Scanning
  • Scenario Planning
  • Transformation Processes
  • Systemic Thinking
  • Service Design

Design & Visual Communication

  • Graphic Design
  • Web Design
  • Corporate Design
  • Visual Identity
  • Creative Direction
  • Multimedia Art
  • Communication Design
  • Spatial Design
  • Branding
  • User Experience (UX)
  • Data Visualization

Project & Workshop Management

  • Project Management
  • Workshop Facilitation
  • Concept Development
  • Stakeholder Engagement
  • Moderation
  • Research & Analysis
  • Client Management
  • Agile Methodologies
  • Process Optimization

Entrepreneurship & Business Development

  • Business Concept Development
  • Operations Management
  • Marketing Strategy
  • Event Management
  • Product Lifecycle Management
  • Financial Planning
  • Customer Service
  • Brand Development

Software & Tools

  • Adobe Creative Suite (Photoshop, Illustrator, InDesign)
  • Figma
  • Miro
  • Microsoft Office Suite
  • Google Workspace
  • Webflow
  • Prototyping Tools

Soft Skills

  • Collaboration
  • Analytical Thinking
  • Proactivity
  • Structured Work
  • Reliability
  • Team Leadership
  • Empathy
  • Adaptability
  • Presentation Skills
  • Customer Centricity
  • Interdisciplinary Collaboration
  • Critical Thinking

Interests

Creative Arts

  • Poetry Slam
  • Theater
  • Artistic Expression
  • Creative Writing

Outdoor Activities

  • Hiking
  • Skiing
  • Horse Riding
  • Nature Exploration